Southbank Travel Guide

Jacksonville

View of the Jacksonville skyline from across the St. John's River.
View of the Jacksonville skyline from across the St. John's River.
Never get tired of the sunsets in Jacksonville:)
Got to see some dolphins, just a few feet from the edge! What a pretty city:)
Friendship Fountain is a large fountain located in St. Johns River Park (also known as Friendship Fountain Park) at the west end of Downtown Jacksonville's Southbank Riverwalk attraction. The world's largest and tallest fountain when it opened, it has been one of Jacksonville's most recognizable and popular attractions. The fountain and park were designed by Jacksonville architect Taylor Hardwick in 1963 and opened in 1965. The fountain's three pumps could push 17,000 US gallons (64,000 L) of water per minute up to ten stories in height. Friendship Fountain remained one of Jacksonville's signature attractions through the 20th century, but severe corrosion and deterioration to the equipment resulted in periodic closures in the 2000s. In 2011 the city completed a $3.2 million renovation to the fountain and the surrounding park.

Popular places to visit

Friendship Park which includes night scenes, a city and a fountain

Friendship Park

Marvel at the intricate water patterns that spring from one of the largest fountains in the world in this park in downtown Jacksonville.

Friendship Park
Jacksonville_StJohnsTownCenter_6127793_05

St. Johns Town Center

With a visit to St. Johns Town Center, a favourite shopping spot in Jacksonville, you can find the perfect gifts to bring home. Stroll along the area's riverfront or experience its acclaimed theatre scene.

St. Johns Town Center
Jacksonville_MayoClinicFlorida_6127706_04

Mayo Clinic Florida

If Mayo Clinic Florida is what brings you to town, hopefully you'll have a chance to explore more of Jacksonville.

Mayo Clinic Florida
F/A-18 Hornets at NAS Jacksonville

Jacksonville Naval Air Station

After visiting Jacksonville Naval Air Station, make a plan to see the other sights and activities in Jacksonville. Experience the great live music or attend a sporting event in this family-friendly area.

Jacksonville Naval Air Station
While attending the Florida Lighthouse Association's annual conference we visited two lighthouses on the Mayport Base. We beat the rain before heading back to the conference.

Mayport Naval Station

Mayport Naval Station is just one of the places to see in Jacksonville, so why not enjoy the other things to explore during your travels? Amble around this family-friendly area's beautiful beaches or experience its entertainment choices.

Mayport Naval Station
EverBank Field which includes a lake or waterhole

EverBank Stadium

Capable of seating over 80,000 fans, this modern football stadium is the exciting home of the Jacksonville Jaguars, international soccer games and music events.

EverBank Stadium

Things to do

Architecture and History Tour in San Marco

Architecture and History Tour in San Marco

Rp1.621.183
per adult
Architecture and History Tour in San Marco
1 Hour Jet Ski Rental in Jacksonville, FL Evolution Jetsports

1 Hour Jet Ski Rental in Jacksonville, FL Evolution Jetsports

Rp2.354.660
per traveller
90% of travellers recommend
1 Hour Jet Ski Rental in Jacksonville, FL Evolution Jetsports
Private Shopping Tour from Jacksonville to St. Augustine Outlets

Private Shopping Tour from Jacksonville to St. Augustine Outlets

Rp3.268.676
per adult
Private Shopping Tour from Jacksonville to St. Augustine Outlets
Jacksonville Residential Architecture & History Tour

Jacksonville Residential Architecture & History Tour

Rp1.621.183
per adult
Jacksonville Residential Architecture & History Tour
The Avondale Tour

The Avondale Tour (Jacksonville)

Rp2.260.575
per adult
The Avondale Tour (Jacksonville)
Art Bikes Jax - Electric Bike Experiences

Electric Bike Tour with Free Application for Navigation

Rp840.950
per adult
Electric Bike Tour with Free Application for Navigation
See all activities in Jacksonville

Top hotels in Southbank

Southbank Hotel by Marriott Jacksonville Riverwalk

Southbank Hotel by Marriott Jacksonville Riverwalk

3.5 out of 5
1515 Prudential Dr Jacksonville FL
The price is Rp1.952.802 per night from 30 Jan to 31 Jan
Rp1.952.802
Rp2.216.430 total
30 Jan - 31 Jan
includes taxes & fees
Stay at this business-friendly hotel in Jacksonville. Enjoy free Wi-Fi, breakfast (surcharge) and room service. Our guests praise the helpful staff and the clean ...
8.2/10 Very Good! (1,637 reviews)
Friendly staff, clean room. Enjoyed our stay

Reviewed on 23 Jan 2026

Southbank Hotel by Marriott Jacksonville Riverwalk
DoubleTree by Hilton Hotel Jacksonville Riverfront

DoubleTree by Hilton Hotel Jacksonville Riverfront

4 out of 5
1201 Riverplace Boulevard Jacksonville FL
The price is Rp1.917.144 per night from 1 Feb to 2 Feb
Rp1.917.144
Rp2.175.958 total
1 Feb - 2 Feb
includes taxes & fees
Stay at this hotel in Jacksonville. Enjoy free Wi-Fi, 2 restaurants and 2 bars/lounges. Our guests praise the pool and the helpful staff in their reviews. Popular ...
6.6/10 (1,559 reviews)
Our room attendant ( house keeping) Was vert attentive and took care to ensure we had all we needed. The valet provided exceptional service delivering my oackages

Reviewed on 23 Jan 2026

DoubleTree by Hilton Hotel Jacksonville Riverfront
Hampton Inn Jacksonville-Downtown-I-95

Hampton Inn Jacksonville-Downtown-I-95

2.5 out of 5
1331 Prudential Dr Jacksonville FL
The price is Rp1.737.842 per night from 30 Jan to 31 Jan
Rp1.737.842
Rp1.972.451 total
30 Jan - 31 Jan
includes taxes & fees
Stay at this hotel in Jacksonville. Enjoy free breakfast, free Wi-Fi and room service. Our guests praise the helpful staff in their reviews. Popular attractions ...
7.8/10 Good! (1,005 reviews)
Amenities, such as breakfast, comfortable workout area, you may want to invest in one grab bar for getting in and out of the tub. Sometimes the full disability bath is not needed.

Reviewed on 21 Jan 2026

Hampton Inn Jacksonville-Downtown-I-95
Extended Stay America Suites Jacksonville Riverwalk Conv Ctr

Extended Stay America Suites Jacksonville Riverwalk Conv Ctr

2.5 out of 5
1413 Prudential Dr Jacksonville FL
Fully refundableReserve now, pay when you stay
The price is Rp1.210.872 per night from 27 Jan to 28 Jan
Rp1.210.872
Rp1.374.362 total
27 Jan - 28 Jan
includes taxes & fees
Stay at this hotel in Jacksonville. Enjoy free breakfast, free Wi-Fi and parking (surcharge). Our guests praise the clean rooms in their reviews. Popular attractions ...
6.2/10 (1,003 reviews)
The hotel facilities were excellent, clean, and well maintained. The staff were extremely friendly, professional, and always ready to help, which made the stay very comfortable.

Reviewed on 15 Jan 2026

Extended Stay America Suites Jacksonville Riverwalk Conv Ctr
Margaritaville Jacksonville Beach

Margaritaville Jacksonville Beach

2.5 out of 5
715 1st St N Jacksonville Beach FL
The price is Rp2.255.562 per night from 27 Jan to 28 Jan
Rp2.255.562
Rp2.560.063 total
27 Jan - 28 Jan
includes taxes & fees
Stay at this beach hotel in Jacksonville Beach. Enjoy free Wi-Fi, a beach locale and breakfast (surcharge). Our guests praise the pool and the helpful staff ...
8.8/10 Excellent! (3,551 reviews)
Excellent

Reviewed on 24 Jan 2026

Margaritaville Jacksonville Beach
Hyatt Regency Jacksonville

Hyatt Regency Jacksonville

4 out of 5
225 E Coastline Dr Jacksonville FL
The price is Rp3.027.600 per night from 31 Jan to 1 Feb
Rp3.027.600
Rp3.470.690 total
31 Jan - 1 Feb
includes taxes & fees
Stay at this business-friendly hotel in Jacksonville. Enjoy free Wi-Fi, 3 restaurants and breakfast (surcharge). Our guests praise the helpful staff and the ...
8.8/10 Excellent! (1,442 reviews)
Easy check in

Reviewed on 23 Jan 2026

Hyatt Regency Jacksonville
See all 2,950 properties in Southbank
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around Southbank

Downtown Jacksonville which includes skyline, a city and a river or creek

Downtown Jacksonville

2.5/5(4 area reviews)

Florida Theatre and Jacksonville Museum of Modern Art are top sights in Downtown Jacksonville, and you should be sure to explore the stunning river views. Hop aboard the metro at Riverplace Station or Kings Avenue Station to see more sights in the area.

Downtown Jacksonville
Beautiful aerial view of the St Augustine, the oldest town in USA. the castle of San Marcos National Monument, Flagler College and the Matanzas Bay

San Marco

Visitors to San Marco enjoy its bars, and if you want to do some exploring, Theatre Jacksonville is worth a stop.

San Marco
Beauty

Urban Core

While you're in Urban Core, take in top sights like Jacksonville Museum of Modern Art or Florida Theatre, and hop on the metro to see more of the city at Rosa Parks Station or James Weldon Johnson Park Station.

Urban Core
Aerial View Over Highways Downtown City Jacksonville Florida

Riverside

Riverside is noteworthy for its restaurants, and you can make a stop at top attractions like Cummer Museum of Art and Gardens and 5 Points West Shopping Center.

Riverside
Aerial view of Friendship Fountain in Jacksonville, Florida, highlighting its circular design, water jets, and surrounding park area in Duval County.

Southside

If you're spending some time in Southside, St. Johns Town Center and Orange Park Place Shopping Center are top sights worth seeing.

Southside
Edward Waters College was founded in 1866 by the African Methodist Episcopal Church (AME) for the education of newly freed slaves. Located near downtown Jacksonville, Florida, the college currently sits on 23 acres and houses Centennial Hall (a nationally registered historic structure), the school’s oldest building which was constructed in 1916. A historically black college, Edward Waters College is currently a private, Christian, liberal arts college, is the oldest black college in Florida. It is a member of the United Negro College Fund. Edward Waters College initially opened its doors as Brown Theological Institute. The school was forced to close for most of the 1870s due to financial difficulties, but re-opened in 1883 with an extended educational program. It also adopted its current name which honors the third bishop of the AME church. The college was destroyed in Great

Northwest

While visiting Northwest, you might make a stop by sights like Cummer Museum of Art and Gardens and Jacksonville-Baldwin Rail Trail.

Northwest

Southbank Travel Guide