In Ayr, a hotel must provide a certain amount of upscale features to be rated 5 stars. These can include gourmet restaurants, on-site gyms, saunas and spas, luxury bathroom products, premium bedding and more. What also sets 5-star hotels apart is their outstanding standard of service. You can expect things like in-room massages, nightly turn-down services and concierge services. Some may even offer special touches like welcome gifts.