East Florence Travel Guide
Florence
Visit East Florence
Popular places to visit
Shoals Conference Center
Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.
River Heritage Park
After visiting River Heritage Park, make a plan to see the other sights and activities in Florence. Stroll along the riverfront or experience the area's live music.
University of North Alabama
Enjoy the student vibe when you visit University of North Alabama during your trip to Florence. Stroll along the riverfront or experience the area's live music.
North Alabama Medical Center
If North Alabama Medical Center is what brings you to town, hopefully you'll have a chance to explore more of Florence.
McFarland Park
After visiting McFarland Park, make a plan to see the other sights and activities in Florence. While in this family-friendly area, you can savour the top-notch restaurants.
Blackberry Trail Golf Course
Enjoy a round of golf in Florence at Blackberry Trail Golf Course. Stroll along the riverfront or experience the area's live music.
Things to do
Sheffield: Muscle Shoals Sound Studio Guided Tour
Alabama: Florence/Muscle Shoals Multi-Attraction Pass
Muscle Shoals Sound Studio Tour in Sheffield Alabama
Top hotels in East Florence
Renaissance Shoals Resort & Spa
Very good staff, nice property, clean rooms. Roomkey devices were finicky, great bar and pool area. Honestly the only real issue is the 1ply paper —. You would think for the nightly price they could find 50c for better paper
Reviewed on 19 Apr 2026
Residence Inn Florence Marriott
Yes
Reviewed on 3 Apr 2026
Budget Inn & Suites
I booked a room with budget inn. And I went to check in and was charged 40 extra dollars for a 30 minute early check in. And the front desk staff had a terrible attitude the whole time I was there. I was by myself and he purposely put me in the back in the middle of the workers after I asked for ...
Reviewed on 29 Apr 2026
Days Inn by Wyndham Muscle Shoals Florence
Yes, Better than expected Breakfast! Quiet TV took long time to select correct input and wait for search on channel choices;(
Reviewed on 26 Apr 2026
The Stricklin Hotel
Perfect location, clean and tidy, parking available though not part of the hotel. Staff was terrific.
Reviewed on 28 Apr 2026
Spark by Hilton Tuscumbia Muscle Shoals
Nice and recently remodeled! Recommended!!
Reviewed on 27 Apr 2026
