Apgujeong-dong Travel Guide

Seoul

Photo by Sophia Field
Photo by Sophia Field

Popular places to visit

Hyundai Department Store

Hyundai Department Store

During your trip to Seoul, you can find the perfect gifts to bring home at Hyundai Department Store. Amble around this culturally rich area's riverfront and enjoy its top-notch restaurants.

Hyundai Department Store
Lotte World

Lotte World

Have a fun-filled day at Lotte World and see why people love this theme park in Seoul. Visit the shops and top-notch restaurants in this culturally rich area.

Lotte World
Myeongdong Street

Myeongdong Street

When you visit Myeongdong Street, a popular shopping spot in Seoul, you can search for that perfect souvenir. Visit the shops and top-notch restaurants in this culturally rich area.

Myeongdong Street
Namdaemun Market which includes street scenes, a city and markets

Namdaemun Market

This traditional Korean market is the largest and oldest in Seoul, and where you’ll find all manner of clothes and food at very reasonable prices.

Namdaemun Market
Lotte World Tower showing a skyscraper

Lotte World Tower

Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.

Lotte World Tower
Gyeongbok Palace featuring heritage architecture and a square or plaza as well as a small group of people

Gyeongbokgung Palace

This royal palace has been destroyed on more than one occasion, but today it stands as one of Seoul’s finest examples of classic Korean architecture.

Gyeongbokgung Palace

Things to do

DMZ Tour, Expert Tour Guide from Seoul /Option: Suspension Bridge

DMZ Tour, Expert Tour Guide from Seoul /Option: Suspension Bridge

Rp733.260
per adult
96% of travellers recommend
DMZ Tour, Expert Tour Guide from Seoul /Option: Suspension Bridge
DMZ sign in seoul

DMZ Tour including Hotel Pick up

Rp712.154
per adult
86% of travellers recommend
DMZ Tour including Hotel Pick up
SEOUL Mobile Public Transport Card for Subway and Bus

SEOUL Mobile Public Transport Card for Subway and Bus

Rp213.646
per adult
SEOUL Mobile Public Transport Card for Subway and Bus
Best DMZ Tour Korea from Seoul

Best DMZ Tour Korea from Seoul (Red Suspension Bridge Optional)

Rp583.275
per adult
96% of travellers recommend
Best DMZ Tour Korea from Seoul (Red Suspension Bridge Optional)
South Korea: Discover Seoul Pass

South Korea: Discover Seoul Pass

Rp1.033.230
per traveller
South Korea: Discover Seoul Pass
Korea DMZ Tour with Gloster Memorial & Heroes Suspension Bridge

Korea DMZ Tour with Gloster Memorial & Heroes Suspension Bridge

Rp865.020
per adult
90% of travellers recommend
Korea DMZ Tour with Gloster Memorial & Heroes Suspension Bridge
See all activities in Seoul

Top hotels in Apgujeong-dong

Hotel La Casa Seoul

Hotel La Casa Seoul

3.5 out of 5
83, Dosan-daero 1-gil, Gangnam-gu, Seoul, Seoul
The price is Rp1.658.707 per night from 17 Nov to 18 Nov
Rp1.658.707
Rp1.824.578 total
17 Nov - 18 Nov
includes taxes & fees
Stay at this 3.5-star business-friendly hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and room service. Our guests praise the property condition in ...
8.2/10 Very Good! (792 reviews)
"Enjoyed our trip and hotel stay. The hotel staff were so helpful. On rainy days they let us borrow the hotel umbrellas and even helped out with airport transportation."

Reviewed on 9 Oct 2025

Hotel La Casa Seoul
Grand Hyatt Seoul

Grand Hyatt Seoul

5 out of 5
322, Sowol-ro, Yongsan-gu, Seoul, Seoul
The price is Rp3.558.158 per night from 6 Nov to 7 Nov
Rp3.558.158
Rp4.305.372 total
6 Nov - 7 Nov
includes taxes & fees
Stay at this 5-star luxury hotel in Seoul. Enjoy free Wi-Fi, an outdoor pool and a full-service spa. Our guests praise the helpful staff and the property condition ...
8.8/10 Excellent! (1,007 reviews)
"Los servicios del hotel muy caros"

Reviewed on 4 Oct 2025

Grand Hyatt Seoul
ENA Suite Hotel Namdaemun

ENA Suite Hotel Namdaemun

4 out of 5
36, Sejong-daero 11-gil, Jung-gu, Seoul, Seoul
Fully refundableReserve now, pay when you stay
The price is Rp2.733.770 per night from 12 Nov to 13 Nov
Rp2.733.770
Rp3.007.147 total
12 Nov - 13 Nov
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and a fitness centre. Our guests praise the helpful staff and the ...
9.2/10 Wonderful! (3,001 reviews)
"Great location. Staffs are friendly and resourceful."

Reviewed on 16 Oct 2025

ENA Suite Hotel Namdaemun
The Shilla Seoul

The Shilla Seoul

5 out of 5
249, Dongho-ro, Jung-gu, Seoul
The price is Rp5.617.223 per night from 3 Nov to 4 Nov
Rp5.617.223
Rp6.178.945 total
3 Nov - 4 Nov
includes taxes & fees
Stay at this 5-star luxury hotel in Seoul. Enjoy free Wi-Fi, free parking and an outdoor pool. Our guests praise the helpful staff and the property condition ...
9.4/10 Exceptional! (1,007 reviews)
"We loved our stay. If there were any complaints, it was that we could not stay longer."

Reviewed on 14 Oct 2025

The Shilla Seoul
LOTTE CITY HOTEL MYEONGDONG

LOTTE CITY HOTEL MYEONGDONG

4 out of 5
362, Samil-daero, Jung-gu, Seoul
The price is Rp2.495.377 per night from 18 Nov to 19 Nov
Rp2.495.377
Rp2.744.915 total
18 Nov - 19 Nov
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and a health club. Our guests praise the breakfast and the helpful ...
8.8/10 Excellent! (2,753 reviews)
"Easy check-in! There’s a 7-Eleven downstairs, which we loveee!!! The front desk staff was amazing — they helped us with all the questions we had, and the hotel is very well maintained."

Reviewed on 13 Oct 2025

LOTTE CITY HOTEL MYEONGDONG
HOTEL THE BOTANIK SEWOON MYEONGDONG

HOTEL THE BOTANIK SEWOON MYEONGDONG

4 out of 5
23-1 Eulji-ro 19-gil, Jung-gu, Seoul
Fully refundableReserve now, pay when you stay
The price is Rp2.624.871 per night from 12 Nov to 13 Nov
Rp2.624.871
Rp2.887.358 total
12 Nov - 13 Nov
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free Wi-Fi, free parking and breakfast (surcharge). Popular attractions Myeongdong Street and Namdaemun ...
9.2/10 Wonderful! (777 reviews)
"Hotel looks and feels new. Needed an apartment style hotel traveling with family, so this was nice. There was a problem with the dryer in unit but staff sent someone over to take care of it. Having a convenience store inside the hotel was a lifesaver for getting T-money card and snacks / beverages ..."

Reviewed on 16 Oct 2025

HOTEL THE BOTANIK SEWOON MYEONGDONG
See all 2,422 properties in Apgujeong-dong
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around Apgujeong-dong

Seoul Forest which includes a park and a city

Seongsu-dong

While you're in Seongsu-dong, take in top sights like Seoul Forest or Hangang Park, and hop on the metro to see more of the city at Seoul-forest Station or Ttukseom Station.

Seongsu-dong
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Gangnam-gu

4.5/5(68 area reviews)

Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like Starfield COEX Mall and Seven Luck Casino Seoul Gangnam Branch. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.

Gangnam-gu
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Itaewon-dong

If you're spending time in Itaewon-dong, you might enjoy attractions like Itawon Street and Namsan Mountain Park. You might also enjoy the neighbourhood's ample dining options before hopping on the metro at Itaewon Station to see more of the city.

Itaewon-dong
Samseong-dong which includes interior views

Samseong-dong

Travellers choose Samseong-dong for its ample dining options. Hop aboard the metro at Bongeunsa Station or Samseong Jungang Station and check out top sights like Starfield COEX Mall.

Samseong-dong
Dongdaemun History & Culture Park which includes a city as well as a small group of people

Gwanghui-dong

While you're in Gwanghui-dong, take in top sights like Migliore Mall and jump on the metro at Dongdaemun History and Culture Park Station to see more of the city.

Gwanghui-dong
Dongdaemun Design Plaza which includes modern architecture as well as a couple

Jung-gu

4.5/5(263 area reviews)

Myeongdong Street and Namdaemun Market are top sights in Jung-gu, and you should be sure to explore the popular shops. Hop aboard the metro at Euljiro 4-ga Station or Chungmuro Station to see more sights in the area.

Jung-gu

Apgujeong-dong Travel Guide