Tohoku Travel Guide

Tourist Guide

A skier on a snowy mountain slope with a clear sky and a snow-covered peak in the background.
A person skiing down a snowy slope with trees in the background.
A person snowboarding down a snowy slope with trees in the background.
A hotel room with two beds, a desk, a chair, a round table, and a lamp.
A person snowboarding down a snowy slope with trees in the background.

Beautiful rural countryside, mirror-like lakes, ski resorts, old samurai towns and vibrant festivals await in the northernmost region of Honshu.

Tohoku is Honshu’s northern frontier, a wilderness of primeval landscapes, ancient customs and thrilling adventures. With a Pacific coastline, volcanic mountain ranges, samurai heritage and exquisite seafood, it’s a veritable snapshot of Japan. Thanks to the resilience of Tohoku’s people, the region bounced back successfully after the 2011 earthquake and tsunami.

Remote Aomori is about ichigo-ni (sea urchin and abalone stew), hot springs and volcanic scenery. Carve up on the slopes of Mount Hakkoda and spot lava domes while boating on Lake Towada. Admire the fall colors of Oirase Gorge and hike the Shirakami Sanchi mountains. The elaborate parades of August’s Nebuta Matsuri festival turn the streets of Aomari City into a riot of color.

Mountain ranges and verdant forests provide boundless opportunities for outdoor adventures in Akita prefecture. Visit samurai mansions in Kakunodate and witness the 400-year-old Kamakura Snow Festival in Yokote. Climb to the lookout platform on Mount Hachimantai and drink in the views of Mount Iwate from Hachimantai Hot Springs. Neighboring Iwate is famous for the centuries-old Chūson-ji Temple and Mōtsū-ji Temple, Jodogahama Beach and the coastal Sanriku Fukkō National Park.

Discover more superb skiing on Mount Zao and world-class hiking around Okama Crater Lake, in Yamagata prefecture. Yamadera Temple is an inspiration for haiku poetry while 22 carved Buddhist faces gaze over the Sea of Japan from Mount Chokai. Kick back on the 260 pine-clad islands of Miyagi’s Matsushima Bay. Hop between sushi bars in Shiogama.

Fukushima stretches from the Pacific Ocean and past aquamarine crater lakes, such as Goshikinuma, into cherry blossom-covered mountainsides. Wander the streets of the samurai stronghold Aizuwakamatsu and the Edo-era town of Ouchijuku. Attend horse races and browse the Tsuchiyu artist’s studios in Fukushima City. Watch as Mount Bandai reflects elegantly in Lake Inawashiro and stroll alongside Ice Age flora in Oze National Park.

Get to incredible Tohoku by catching bullet trains from Tokyo and Hokkaido and then get around by bike, foot, skis and themed trains. An authentic Japanese vacation awaits in both the snowy winters and mild summers of Tohoku.

Richmond Hotel Moriokaekimae

Richmond Hotel Moriokaekimae

3 out of 5
9-17 Morioka Ekimae Dori Morioka Iwate Prefecture
The price is Rp876.379 per night from 30 Aug to 31 Aug
Rp876.379
Rp1.008.544 total
30 Aug - 31 Aug
Stay at this hotel in Morioka. Enjoy free Wi-Fi, breakfast (surcharge) and parking (surcharge). Popular attractions Morioka Kippushi Water Neighborhood and Kaiunbashi ...
Richmond Hotel Moriokaekimae
Hotel Sankyo Fukushima

Hotel Sankyo Fukushima

3.5 out of 5
7-11 O-Machi Fukushima Fukushima
The price is Rp713.180 per night from 30 Aug to 31 Aug
Rp713.180
Rp784.498 total
30 Aug - 31 Aug
Stay at this hotel in Fukushima. Enjoy free Wi-Fi, breakfast (surcharge) and valet parking (surcharge). Our guests praise the helpful staff and the clean rooms ...
9/10 Wonderful! (1,006 reviews)
"Five minutes walk to Fukushima station . They serve excellent breakfast."

Reviewed on 25 Jul 2026

Hotel Sankyo Fukushima
ReLabo-Medical Spa&Stay-

ReLabo-Medical Spa&Stay-

2.5 out of 5
1-1-5 Aomori AOMORI
The price is Rp2.459.015 per night from 14 Sept to 15 Sept
Rp2.459.015
Rp2.738.312 total
14 Sept - 15 Sept
Stay at this hotel in Aomori. Enjoy free Wi-Fi, hot springs on-site and breakfast (surcharge). Popular attractions Auga Fish Market and Nebuta Museum WARASSE ...
9.6/10 Exceptional! (383 reviews)
"Love the amenities"

Reviewed on 24 Aug 2026

ReLabo-Medical Spa&Stay-
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Rakuten STAY VILLA Nasu

Rakuten STAY VILLA Nasu

4 out of 5
204 Yumoto Nasu Tochigi
Stay at this villa in Nasu. Enjoy free Wi-Fi, free parking and a sauna. Popular attractions Nasu Highland Park and Fujishiro Seiji Museum are located ...
8.4/10 Very good! (267 reviews)
"We had a very comfortable stay. The only downside was that our room was on the second floor, and we didn’t realize there was no elevator. Carrying our suitcases up and down the stairs was quite difficult."

Reviewed on 30 Jul 2026

Rakuten STAY VILLA Nasu
Nature Cottage Akabeko

Nature Cottage Akabeko

3 out of 5
1092-38 Onogawahara Kitashiobara Fukushima
Stay at this cottage in Kitashiobara. Enjoy free parking, laundry facilities and slippers. Popular attractions Bandai 3D World and Goshikinuma Lake are located ...
Nature Cottage Akabeko
decopinhouse

decopinhouse

3 out of 5
4-chome-159-1 Sakuramachi Hanamaki Iwate
Stay at this holiday home in Hanamaki. Enjoy free Wi-Fi, patios and climate control. Popular attractions Hanamaki Castle and English Beach are located ...
9.2/10 Wonderful! (11 reviews)
"部屋が広くて、家具も全部揃っていて素晴らしかったです。トランプやジェンガも置いてあって楽しめました。"

Reviewed on 23 Aug 2026

decopinhouse
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Stay near popular Tohoku attractions

Things to do

Cities near Tohoku