West End Travel Guide

London

West End showing heritage architecture, street scenes and night scenes
West End
Covent Garden
Covent Garden which includes street scenes and a city as well as a couple
West End which includes city views, shopping and street scenes

Explore one of Europe’s busiest shopping strips, sing along at a musical show, or simply watch the world go by.

Once a haven for the London’s privileged elite, today West End is London’s cultural and retail epicentre, attracting visitors from all over the world. The area is packed with some of the city’s most notable streets, squares and parks.

The West End broadly refers to the shopping district around Oxford, Regent and Bond streets, the entertainment districts of Leicester Square and Covent Garden, and Westminster. Notable West End locales include Trafalgar Square, Piccadilly Circus, Soho, Carnaby Street and Hyde Park. These areas are all conveniently connected by the London Underground.

Step from the escalator at Oxford Circus Underground station and into the swarm of busy Londoners and tourists. Explore the franchise flagship stores and designer boutiques of Oxford Street, one of the busiest in Europe. Check out British retail institutions, such as Selfridges & Co. and Marks & Spencer. Rediscover your inner child amid the magical displays at a number of toys geared toward young ones.

Once you’ve explored Oxford Street, retire to one of the West End’s quieter and quirkier shopping precincts, such as Market Place, St. Christopher’s Place or Newburgh Quarter.

There’s plenty to do if the weather is grey. Check out the portraits of British heroes and icons throughout history in the National Portrait Gallery, one of thirty museums and galleries in the area.

At night, the West End lights up as theatre-goers pour from the Underground and friendly chatter spills from traditional pubs, restaurants and bars. With 50 live theatre venues in the West End alone, there’s no excuse for leaving London without seeing at least one show. Pick up a free local paper or theatre guide to help you choose from the myriad of musicals, comedies and Shakespearean classics on offer. Or, simply grab a ticket to Agatha Christie’s The Mousetrap, the longest running show in the world. For some behind-the-scenes drama and scandal, join the History of Theatreland Walking Tour.

The West End is located to the west of Charing Cross. The Underground stops in various spots in and around the area, as do city buses.


Popular places to visit

Things to do


Top hotels in West End

Radisson Blu Hotel, London Euston Square

Radisson Blu Hotel, London Euston Square

4 out of 5
130 Tottenham Court Road London England
The price is Rp2.729.073 per night from 14 Dec to 15 Dec
Rp2.729.073
Rp3.274.887 total
14 Dec - 15 Dec
includes taxes & fees
Stay at this business-friendly hotel in London. Enjoy free Wi-Fi, breakfast (surcharge) and 24-hour room service. Our guests praise the breakfast and the helpful ...
8.2/10 Very Good! (2,129 reviews)
The carpet is outdated and not hygienic. The Windows aint keeping the Wind or noises out. nice breakfast Staff is polite

Reviewed on 29 Nov 2025

Radisson Blu Hotel, London Euston Square
Nobu London Portman Square

Nobu London Portman Square

5 out of 5
22 Portman Square London England
The price is Rp7.061.215 per night from 3 Jan to 4 Jan
Rp7.061.215
Rp8.473.458 total
3 Jan - 4 Jan 2026
includes taxes & fees
Stay at this luxury hotel in London. Enjoy free Wi-Fi, a full-service spa and 2 restaurants. Our guests praise the helpful staff in their reviews. Popular attractions ...
8.8/10 Excellent! (399 reviews)
Great location

Reviewed on 26 Nov 2025

Nobu London Portman Square
Zedwell Piccadilly Circus

Zedwell Piccadilly Circus

3 out of 5
Great Windmill Street London England
The price is Rp1.679.570 per night from 25 Dec to 26 Dec
Rp1.679.570
Rp2.015.484 total
25 Dec - 26 Dec
includes taxes & fees
Stay at this hotel in London. Enjoy free Wi-Fi, a 24-hour front desk and premium bedding. Our guests praise the helpful staff and the clean rooms in their reviews. ...
7.4/10 Good! (5,413 reviews)
All good

Reviewed on 30 Nov 2025

Zedwell Piccadilly Circus
The Langham, London

The Langham, London

5 out of 5
1C Portland Place London England
The price is Rp10.133.302 per night from 3 Jan to 4 Jan
Rp10.133.302
Rp12.159.962 total
3 Jan - 4 Jan 2026
includes taxes & fees
Stay at this luxury hotel in London. Enjoy free Wi-Fi, a full-service spa and 2 bars/lounges. Our guests praise the helpful staff in their reviews. Popular attractions ...
9.4/10 Exceptional! (1,007 reviews)
The Stay was good, but the service in the artesian restaurant for breakfast was not to the standard that would have been expected.

Reviewed on 30 Nov 2025

The Langham, London
The Z Hotel Holborn

The Z Hotel Holborn

3 out of 5
75 Kingsway London England
The price is Rp1.380.183 per night from 24 Dec to 25 Dec
Rp1.380.183
Rp1.876.222 total
24 Dec - 25 Dec
includes taxes & fees
Stay at this hotel in London. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour front desk. Popular attractions The British Museum and Leicester Square are ...
8.4/10 Very Good! (566 reviews)
Central location, very clean room, friendly staff and great breakfast for a bit extra. The rooms are a bit claustrophobic especially the ones in the basement but it's all we needed for a on night stay in London.

Reviewed on 1 Dec 2025

The Z Hotel Holborn
The Z Hotel Trafalgar

The Z Hotel Trafalgar

3 out of 5
53-59 Chandos Place London England
The price is Rp1.556.780 per night from 24 Dec to 25 Dec
Rp1.556.780
Rp2.087.927 total
24 Dec - 25 Dec
includes taxes & fees
Stay at this hotel in London. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour front desk. Popular attractions Trafalgar Square and Leicester Square are ...
8.8/10 Excellent! (303 reviews)
Space

Reviewed on 26 Nov 2025

The Z Hotel Trafalgar
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around West End

Mayfair

Mayfair

Travellers love Mayfair for its popular shops, and you can see more of London by jumping on the metro at Bond Street Underground Station or Bond Street (Elizabeth Line) Station. You might spend time checking out top sights like Oxford Street and Sotheby’s.

Mayfair
Soho

Soho

Soho is beloved for its fantastic nightlife. Take some time to explore sights in the area like Oxford Street and Soho Square.

Soho
Pollock\'s Toy Museum featuring street scenes as well as an individual male

Fitzrovia

Gourmet restaurants great entertainment and top sights from Oxford Street to Tottenham Court Road – discover Fitzrovia, a destination also famous for its shopping.

Fitzrovia
Default Image

Marylebone

4/5(36 area reviews)

Marylebone is highly notable for its popular shops, and you might want to visit top sights like Oxford Street and Madame Tussauds Wax Museum. See more of London by jumping on the metro at Baker Street Station or Marylebone Underground Station.

Marylebone
Bloomsbury showing street scenes and heritage architecture

Bloomsbury

4/5(1,172 area reviews)

Known for its fascinating museums and popular shops, there's plenty to explore in Bloomsbury. Check out top attractions like The British Museum and Oxford Street, and jump on the metro at Euston Square Underground Station or Russell Square Underground Station to see more of the city.

Bloomsbury
Admiralty Arch showing heritage architecture

St James

St James is popular for its abundant dining options, and if you're looking for more to see and do, you might think about a trip to Piccadilly Circus or St. James's Square.

St James


West End Travel Guide